“MINITUBBY EVO is the big news from the legendary Enchanted Village at Jordan’s Furniture in Avon, Massachusetts.”
After a year of disruption due to the pandemic, Jordan’s Furniture, a famous furniture center located in Avon, Massachusetts, the Enchanted Village is back, the legendary enchanted village that has been a must for New Englanders since the 1960s. The big news of this edition was the MiniTubby Evo! Equipped with 3 parallel lanes and mounted on a metal structure, each lane is about 20 meters long. Thanks to the integrated lighting system, which distinguishes the Evo range, families visiting the shopping center were able to slide on board the colorful snow tubes even during the evening hours, right up until closing time.
In addition to the Neveplast MiniTubby, the visit to the Enchanted Village also reserved this year an unforgettable experience for the whole family. There was no shortage of the now traditional indoor skating rink, the 4D Polar Express course, and of course the historic vintage collection of animated figurines and holiday scenes, created in the 60s, purchased at auction by Jordan’s Furniture in restored to its former glory.
The historic Christmas exhibit, originally named St. Nicholas dates back to 1958. At that time, the Jordan Marsh Company commissioned a Bavarian toy manufacturer to create 28 fully decorated holiday scenes with 250 “magically” animated characters.
What had long been a Boston Christmas tradition has been brought back to life by Jordan’s Furniture.
The Enchanted Village, the classic Christmas display full of lights, classic city break scenes and even Santa Claus himself, after spending decades in Boston found a home in 2010 at Jordan’s Furniture in Avon and so tradition is saved.
The Enchanted Village began as a huge stained glass window that took up nearly an entire floor of Jordan Marsh (with no relation to Jordan’s Furniture) in Downtown Crossing. Jordan Marsh closed the display in 1972, but took it out of retirement in 1990. In 1996, after filing for bankruptcy, the last chain of stores was converted to Macy’s, which inherited the Downtown Crossing location and interrupted The Enchanted Village. The display won’t go away, however, moving to City Hall Plaza in the late 90’s, and then to the Hynes Convention Center in 2003.
It remained there until 2006. In 2009, after the city claimed it could no longer afford to sponsor the event, it auctioned off the components and sold them to Jordan’s Furniture, which debuted them at the Avon store in 2010.